Why buy MICHELIN tyres

Michelin 26 May 2010

SAFETY - STAY IN CONTROL!

MICHELIN TYRES PROVIDE MAXIMUM SAFETY IN ALL CONDITIONS

saftey

The sole point of contact between you and the road, MICHELIN motorcycle and scooter tyres help you to stay in control in all conditions.

An example? Our Sport-Touring tyre MICHELIN Pilot Road 2 offers the best grip in curves on wet roads [1], thanks to the exclusive MICHELIN Two-Compound Technology 2CT.

Another example? MICHELIN City Grip with its MICHELIN Progressive Sipe Technology (PST) is our best scooter tyre which helps prevent sliding on wet roads.

FUN - FROM COMPETITION TO THE ROAD

TYRES PERFECTED IN COMPETITION HELP GIVE YOU MORE RIDING PLEASURE

Fun Tested by the MICHELIN Power Research Team, the fastest rolling laboratory in the World, Michelin benefit from all the latest innovations derived competition.

A tyre which provides great feedback helps gives confidence to riders. This, in turn, makes the tyre more enjoyable to ride. Michelin designs all its tyres to capitalize on this 'fun-to-ride' aspect.

That's why MICHELIN Power Pure, which is 2 lbs lighter than its main competitors [2] was designed to offer you nimbler handling for your bike and much more 'fun-to-ride'!

LONGEVITY - LESS WEAR, MORE MILEAGE

BECAUSE MORE GRIP SHOULD NOT MEAN LESS MILEAGE!

Longevity

When riding on two-wheels, grip and safety are of paramount importance. However, this should not be achieved by reducing the mileage of your tyres. Thanks to all of the constituant tyre technologies in our tyres, we maximise the mileage of your MICHELIN tyres.

Positioning soft rubber and hard rubber on the tyre specifially where its needed. This is the concept of our exclusive MICHELIN Two-Compound Technology or 2CT. Thanks to 2CT, MICHELIN Pilot Road 2 has the longest mileage compared to its competitors [3] without sacrificing on any other tyre performances.

In addition, MICHELIN Anakee 2 provides a minimum of 29% more mileage [4] with the same overall level of grip thanks to its born-in-competition ingredients such as silica.

Need further proof of the longevity offered by MICHELIN tyres? Look no further than MICHELIN Desert, THE Rally-Raid tyre. It has won the Dakar Rally - one of the hardest endurance competitions in the world - 26 times!!!

1] The result of DEKRA Test Centre durability and wet-surface grip comparison tests were carried out in 2008 and 2009 using MICHELIN Pilot Road 2 and principal competitors products sizes 120/70 ZR 17 and 180/55 ZR 17

[2] The weight of a set of 120/70 ZR 17 front and 190/50 ZR 17 rear MICHELIN Power Pure tyres compared with the weight of the following rival products (same size, listed in alphabetical order): Bridgestone BT-016, Dunlop Qualifier 2, Metzeler Sportec M3, Pirelli Diablo Rosso. Tests carried out in October 2009.

[3] The result of DEKRA Test Center durability and wet-surface grip comparison tests carried out in 2008 and 2009 using the MICHELIN Pilot Road 2 and rival 120/70 ZR 17 and 180/55 ZR 17 tyres.

[4] Test carried out by C.E.R.M. (Centre d'Essais Routiers Mécaniques) in 2008 compared with the following main rival110/80 R 19 and 150/70 R 17 tyres (listed in alphabetical order): Bridgestone BattleWing and MetzelerTourance EXP.