Why Michelin
Michelin 18 May 2010
The GREEN X mark on the MICHELIN tyre sidewalls guarantees one of the best energy efficiency levels on the market. MICHELIN low rolling resistance tyres have helped save an estimated 9.5 billion litres of fuel as well as a staggering reduction in vehicle CO2 emissions of 23 million tonnes. If all cars in Europe were fitted with MICHELIN Green tyres, we would save around three billion litres of fuel (equivalent to 100,000 fuel tankers) each year. With GREEN X marking, MICHELIN is working towards the future of mobility.

It's a surprise to many that tyres are responsible for up to 20% of a car's fuel consumption. That's the equivalent of one tank of fuel out of five. Tyres consume energy - to see what we mean, touch them after driving a few miles: they are warm or possibly hot. This is mainly due to rolling resistance, one of the five forces a vehicle must overcome to keep moving. The tyres are also exposed to forces when cornering as well as the flattening effect caused by the rotation of the wheels.

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