Car tyre disposal via recycling or car tyre recycling is just one of many ways that we can work together to reduce the environmental footprint of a tyre’s lifecycle, from manufacturing to end-of-life.
Michelin uses eco-design principles to limit the environmental impact of its tyres at every stage in their lifecycle, from the supply of raw materials and production to the use and recycling phases.
As part of its All-Sustainable approach, Michelin is taking action within the industry alongside its stakeholders and industry partners to promote tyre recycling while constantly striving to reduce the environmental impact of its products. By 2050, it aims to have tyres made from 100% sustainable materials, while also improving the tyre energy efficiency by 10% in 2030 compared to 2020.
Reducing its impact doesn’t just stop there – Michelin is also optimising transport logistics, designing tyres that reduce fuel and energy consumption, just like the MICHELIN e·PRIMACY tyre, and working with other manufacturers to develop cutting-edge new recycling processes that will help transform waste into raw materials.
This circular economy approach is characterized by Michelin’s 4Rs approach: Reduce, Reuse, Recycle and Renew.