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Stephane Reinneis Global Content Manager 2W

Stéphane Reinneis has been with Michelin since 2010, building a career that uniquely combines technical expertise and communication. Passionate about automotive, motorcycles, and emerging technologies, he is recognised as an expert in the tyre and automotive industries.

Throughout his career, Stéphane has focused on transforming technical subjects into clear, engaging, and accessible stories. His strengths lie in education, knowledge sharing, community engagement, and the ability to bridge the gap between industry experts and wider audiences.

Alongside his professional activities, he is co-owner of Audi4Addict, an independent automotive media platform dedicated to news, reviews, and car culture.

Driven by curiosity, passion, and a genuine desire to share knowledge, Stéphane believes the mobility world should be accessible to everyone, from seasoned enthusiasts to newcomers discovering it for the first time.